HYPD is the AI co-pilot for performance marketers.

It connects your marketing platforms — Google Ads, Google Analytics 4, Google Merchant Center, and Meta Ads — to AI tools like Claude and ChatGPT through the MCP (Model Context Protocol) standard, so you can analyze your accounts by simply asking questions in plain language.

What can you do with HYPD?

• Analyze performance — Ask why metrics changed and get data-backed answers in seconds.
• Find wasted spend — Identify irrelevant search terms and budget leaks automatically.
• Generate reports — Get instant summaries with tables, graphs, and insights.
• Audit accounts — Run structured audits built on best practices from senior Google and Meta specialists.
• Research the competition — SERP data, Google Shopping intelligence, keyword research, and ad library lookups.
• Work cross-channel — Because HYPD covers Google Ads, GA4, Merchant Center, and Meta in a single connection, you can ask questions that span platforms, like blended paid performance across Meta and Google.

How is it different from just using ChatGPT?

Generic AI gives generic answers. HYPD connects directly to your ad accounts via the official APIs, pulls real data in real time, and performs actual calculations on it.

Is it safe?

Yes. HYPD is read-only — it can see your campaigns and performance data but cannot make any changes to your accounts. It is GDPR-compliant, hosted in the EU, and uses officially vetted API access. Learn more in the Security, Privacy & Data Access section.

Where do I start?

Head to the Quickstart guide to connect your first ad account and run your first analysis in about five minutes.